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Privacy policy
How Joyful Clothing collects, uses and protects the personal information you share with us. Last updated 2026-10-27.
Who we are
Joyful Clothing, B203 Yunhehui, No. 11 Yinbian Xi Road, Baiyun District, Guangzhou 510440, China. Email: Linda@joyful-clothing.com. We are the data controller for personal information collected through this website.
What we collect
- Enquiry details you submit through our forms, WhatsApp, email or phone: name, company, email address, phone number, country, website, and the content of your message.
- Technical and usage data such as IP address, browser type, pages viewed, referring site and campaign parameters, collected through cookies and similar technologies described below.
How we use it
- To respond to your enquiry, prepare quotations and samples, and manage our business relationship with you (performance of a contract or steps before a contract).
- To understand how our website is used and to improve it (legitimate interests).
- To measure and improve the effectiveness of our advertising on Google and Meta platforms, where you have consented to advertising cookies.
- To send occasional updates about new collections and trade shows to business contacts who have enquired or ordered, with an unsubscribe option in every message. You can opt out at any time.
Cookies and analytics
This website may use Google Tag Manager, Google Analytics 4, Google Ads conversion tracking and the Meta Pixel to measure visits, enquiries and advertising performance. These services set cookies and may process your IP address and device identifiers. Advertising cookies are only set where required consent has been given. You can control cookies through your browser settings and opt out of Google Analytics at tools.google.com/dlpage/gaoptout and of Meta advertising through your Facebook ad preferences.
Who we share it with
Our website host (Netlify, Inc.), form processing (Netlify Forms), email provider, and the analytics and advertising platforms named above, each acting under their own privacy terms. We do not sell personal information. We share it with third parties only where needed to provide our services, where you ask us to, or where the law requires.
International transfers
We are based in China and our service providers are located in the United States and the European Union. Where your information is transferred outside your country we rely on the providers' standard contractual clauses and equivalent safeguards.
How long we keep it
Enquiry records are kept for up to three years from our last contact, and customer records for the duration of the relationship plus the period required by accounting and tax law. Analytics data is retained according to the platform's default settings, typically 14 months for Google Analytics.
Your rights
Depending on where you live, including under the UK GDPR, EU GDPR, PIPL and applicable US state laws, you may have the right to access, correct, delete or restrict the use of your personal information, to object to processing, to data portability, and to withdraw consent. To exercise any of these rights, email Linda@joyful-clothing.com. You also have the right to complain to your local data protection authority.
Security
This website is served over HTTPS. Form submissions are stored on Netlify's infrastructure and accessible only to authorised staff. No method of transmission is completely secure, and we cannot guarantee absolute security.
Changes
We may update this policy from time to time. The date at the top shows the latest revision.